I'm Malcom. I was fifteen when I edited my first videos in Windows Movie Maker and Sony Vegas, staying up all night for something like forty seconds of footage.
Fifteen years later, I make videos for every social platform there is. I've spent more than 2,500 hours editing by now. And here's the strange thing: editing was never the fun part. The fun part is the idea, and the moment someone reacts to what you made. Everything in between is work nobody's waiting for.
Meanwhile, I watched entrepreneurs around me give up. Not because they had nothing to say, but because the barrier was too high. A hairdresser who knows exactly why clients come back, but has no idea how to get that into a thirty-second video.
That's why I'm building Seqento. The app I wish I'd had at fifteen: you film, everything else is taken care of. So you get those evenings back, and stay visible every week anyway.